Web | Email | Branding

DRIVEN BY CONTENT

It’s time to start meaningfully engaging with your audience

Whether you’re crafting emails for lead generation or embarking on a website redesign, a content-first approach will help establish a solid foundation by prioritizing your ultimate focus —the needs of your user.

Offering both retainer and á la carte services, we are here to help teams and organizations of all shapes and sizes strategically and effectively navigate the digital communications space.

Our Services

From start to finish, we offer comprehensive strategy and support for your content in all its forms.

  • We will help you clarify your goals and outline a strategic and sustainable path forward.

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  • Tools for supporting the success of both your current and future content.

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  • From individual pages for a website to email drafts to narrative pieces, we’ll provide copy that speaks to audience needs and follows best practices.

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  • In addition to overarching best practices, we tailor our workshops to meet the unique needs of your business and your users.

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  • We offer several retainer and support packages, providing both long- and short-term support for communications teams of all sizes.

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Meet the C/Kaitlins

A unified team that agrees on everything except the first letter of their first name — and their preferred caffeinated beverage. ☕

Together we work with individuals and organizations of all sizes to provide comprehensive and personalized support for website, email marketing, and social media projects. We’re obsessed with organizational details and committed to guiding each project to successful completion.

CAITLIN PFitzer

With a background in higher education and nonprofit communications, Caitlin with a “C” established IF in the fall of 2016.

Kaitlin Provencher

Kaitlin with a “K,” a formally-trained journalist, joined IF as a partner spring of 2018, bringing a decade's worth of experience executing digital communications strategies for higher education.

  • Independent Femail is a miracle working company. They are client-focused marketing experts with a systems mentality that allows you to feel gently supported by proven methods. They've set a high bar and continue to exceed my expectations.

    Kerrie Carden, Founder and CEO | Equip Advisory

  • Independent Femail is an excellent professional team that is authentically engaged in its work. They are savvy and creative in helping us design and implement a broad content strategy that aligns with our core purpose and mission as a nonprofit.

    Gabriela Maradiaga Panayotti, MD | LATIN-19 Co-Founder

  • Independent Femail offers invaluable expertise and have a keen understanding of email marketing technologies and trends. Complex information is organized skillfully, resulting highly readable emails with excellent deliverability scores, open and click through rates.

    Milena Lozina | Assistant Director of Graduate Program Marketing | Yeshiva University

  • I would recommend that all website redesigns begin and end with the comprehensive services provided by the Independent Femail team.

    Julia Keller, Director of Communications, School of Science | MIT